How does affiliate marketing work?

Affiliate marketing works when someone (an affiliate) refers a product or service by sharing it on a blog, social media platform, podcast, or website. The affiliate earns a commission each time someone makes a purchase through the unique link associated with their recommendation.

To review:

1. You show an ad or a link for Store on your website, blog, or social network.
2. A customer clicks your unique link.
3. The customer makes a purchase in Store.
4. The affiliate network records the transaction.
5. The purchase is confirmed by Store.
6. You get paid a commission.

Commission rates vary depending on the company and the offer. On the low end, you’ll earn about 5% of the sale but, with some arrangements, you can earn as much as 50%, usually when promoting a class or event. There are also affiliate marketing programs that provide a flat rate per sale instead of a percentage.